Wild Island Collective

Merchandise Design Project


Year

2025


Client Profile

Wild Island Collective is an independent San Diego plant shop and community space that carries a variety of houseplants, planters, candles, accessories, and more. Their products range from luxury to quirky and they are dedicated to sustainable, ethically sourced, high quality goods.


Project Brief

Create merchandise illustrations for stickers, screen printing on T-shirts and tote bags, and embroidering on hats. This is Wild Island Collective’s first foray into the world of branded merchandise, so the goal was to create fun, humorous, and aesthetically pleasing designs that would appeal to Wild Island’s young, progressive customer base. The campaign is designed to increase in store and online sales, as well as a way to market to new customers for in San Diego’s competitive plant shop scene.